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Privacy

Effective Date: April 27, 2026  |  Last Updated: April 27, 2026

Pristine Auto Protect ("we," "our," or "us") is committed to protecting the privacy of individuals who visit our website, submit information through our forms, or otherwise interact with our services. This Privacy Policy describes the types of information we collect, how we use and share that information, and your rights and choices regarding your personal data.

By using our website or submitting your personal information to us, you acknowledge that you have read and understood this Privacy Policy.

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1. Information We Collect

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1.1 Information You Provide Directly

When you request a quote, contact us by phone or email, or otherwise interact with our services, we may collect the following information:

  • Contact information: full name, email address, phone number, and ZIP code
  • Vehicle information: year, make, model, and current mileage of your vehicle
  • Payment information: credit card number, billing address, and related financial data (collected securely at the time of purchase)
  • Communication records: transcripts or recordings of phone calls, emails, live chats, and text messages you exchange with us
1.2 Information Collected Automatically

When you visit our website, we may automatically collect certain technical information, including:

  • Device and browser data: IP address, browser type and version, operating system, device type, and screen resolution
  • Usage data: pages visited, time spent on each page, referring URL, click-through behavior, and scrolling activity
  • Cookies and tracking technologies: we use cookies, web beacons, pixels, and similar technologies to recognize returning visitors, understand site usage, and deliver relevant advertising (see Section 5 below)
  • Location data: approximate geographic location inferred from your IP address or ZIP code
1.3 Information From Third Parties

We may receive information about you from third-party sources, including marketing partners, data brokers, social media platforms, and vehicle data providers. This information may be combined with data we collect directly to improve our services and tailor our communications to you.

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2. How We Use Your Information

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We use the information we collect for the following purposes:

  • Providing quotes and services: to generate personalized vehicle service contract quotes, process applications, and administer your coverage
  • Communication: to contact you by phone, email, or text message regarding your quote request, policy details, claims updates, renewal reminders, and promotional offers
  • Customer support: to respond to your inquiries, process claims, and resolve disputes
  • Improving our services: to analyze website usage, optimize our user experience, develop new products, and conduct internal research
  • Marketing and advertising: to deliver targeted advertisements, send promotional emails, and measure the effectiveness of our marketing campaigns
  • Legal and compliance: to comply with applicable laws, regulations, and legal processes, and to protect our rights, property, and safety
  • Fraud prevention: to detect, investigate, and prevent fraudulent transactions and other unauthorized or illegal activities

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3. How We Share Your Information

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We do not sell your personal information to third parties for their own marketing purposes. However, we may share your information in the following circumstances:

  • Service providers: we share information with trusted third-party vendors who perform services on our behalf, such as payment processing, email delivery, customer support tools, data analytics, and IT infrastructure. These providers are contractually obligated to use your information only for the purposes we specify.
  • Insurance and underwriting partners: your vehicle and contact information may be shared with the insurance carrier or administrator that underwrites your vehicle service contract in order to issue, manage, and fulfill your coverage.
  • Repair facilities: when you file a claim, we share necessary vehicle and coverage details with the repair facility servicing your vehicle to authorize and process the repair.
  • Legal requirements: we may disclose your information to law enforcement, regulatory agencies, courts, or other governmental authorities when required by law, legal process, or to protect our rights or the safety of others.
  • Business transfers: in the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity.

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4. Data Retention

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We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

  • Quote requests: if you request a quote but do not purchase a policy, we retain your information for up to 24 months to follow up on your inquiry and for internal analytics.
  • Active members: if you purchase a vehicle service contract, we retain your information for the duration of your coverage and for a period of 7 years after your contract ends for legal, regulatory, and auditing purposes.
  • Marketing contacts: if you opt out of marketing communications, we will retain your contact information on our suppression list to honor your opt-out request.

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5. Cookies and Tracking Technologies

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Our website uses cookies and similar tracking technologies to enhance your browsing experience and collect usage data. The types of cookies we use include:

  • Essential cookies: required for the website to function properly, such as session management and form submission
  • Analytics cookies: help us understand how visitors interact with our website by collecting anonymous usage data (e.g., Google Analytics)
  • Advertising cookies: used to deliver relevant advertisements and measure campaign performance across websites and platforms (e.g., Google Ads, Facebook Pixel)

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. Most browsers allow you to block or delete cookies, and you can opt out of interest-based advertising through the Network Advertising Initiative or the Digital Advertising Alliance.

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6. Your Rights and Choices

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Depending on your state of residence, you may have certain rights regarding your personal information, including:

  • Access: the right to request a copy of the personal information we hold about you
  • Correction: the right to request that we correct inaccurate or incomplete personal information
  • Deletion: the right to request that we delete your personal information, subject to certain legal exceptions
  • Opt-out of sale/sharing: the right to opt out of the sale or sharing of your personal information for targeted advertising purposes
  • Non-discrimination: the right not to be discriminated against for exercising your privacy rights

To exercise any of these rights, please contact us using the information in Section 10 below. We will respond to your request within the timeframe required by applicable law (typically 45 days).

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6.1 Marketing Communications
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You may opt out of receiving marketing emails by clicking the "Unsubscribe" link at the bottom of any promotional email. You may opt out of marketing text messages by replying "STOP" to any message. Please note that even if you opt out of marketing communications, we may still send you transactional messages related to your policy, claims, or account.

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6.2 Do Not Call

If you wish to be placed on our internal Do Not Call list, please contact us at the email or phone number provided in Section 10. We will process your request within 30 days.

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7. State-Specific Disclosures

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7.1 California Residents (CCPA / CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). These include the right to know what personal information we collect, the right to delete your information, the right to opt out of the sale or sharing of your personal information, and the right to limit the use of sensitive personal information. To submit a request, contact us using the details in Section 10 or call us toll-free at +1 (800) 555-1234.

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7.2 Virginia, Colorado, Connecticut, Utah, and Other State Residents

Residents of states with comprehensive privacy laws (including but not limited to Virginia, Colorado, Connecticut, and Utah) may have similar rights to access, correct, delete, and opt out of certain processing of their personal data. Please contact us to exercise these rights.

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8. Security

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We implement commercially reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, alteration, and disclosure. These measures include encrypted data transmission (SSL/TLS), access controls, firewalls, and regular security assessments. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

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9. Children's Privacy

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Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately and we will take steps to delete such information.

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10. Contact Us

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If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Pristine Auto Protect
Attn: Privacy Team
Email: privacy@pristineautoprotect.com
Hours: Monday – Friday, 8:00 AM – 8:00 PM EST
Saturday, 9:00 AM – 5:00 PM EST

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11. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page and, where required by law, provide you with additional notice (such as a banner on our website or an email notification). We encourage you to review this page periodically to stay informed about how we protect your information.

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